Ad trucks are a major problem. They pollute the air we breathe, add to the city smog, add to the already numerous amount of cars in the city, increase the rate of climate change by emitting exhaust, add to advertising clutter, and faster deteriorate our roads. If you hate these vehicles, you are not alone. Many citizens and groups have expressed concern about the problems associated with ad trucks and now want to take action. Come join us to pressure our elected officials to put a stop to this problematic advertising method.
The [B]ad Truck Project is about reclaiming public space - specifically aimed at combatting the visual, public, atmospheric, cultural, sexist, and all-pervasive invasion by armies of ad trucks (a.k.a mobile billboards).
All About [B]ad Trucks:
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What Are They?
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Why They're Bad
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Are They Illegal?
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What We're Doing To Stop Them
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What You Can Do
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List of Companies who Use Ad trucks
Ad trucks are driving billboards that circulate the streets solely for the purposes of advertising. They have been around for many years, but they have started to be present in Montreal for about 10 years. In existence now are four ad truck companies; Media Rolling, Impact Media and Mega Media Mobile and Motomedia. These trucks are problematic because they cause atmospheric pollution, visual pollution and traffic nuisance. They are also illegal. überculture is committed to stop the circulation of ad trucks by pressuring public officials to take action. You can help join the fight to rid ad trucks from our streets and help preserve our atmosphere by signing our petition and/or writing to local politicians. If you don’t have time or don’t know what to write, please see our
sample letter.
Contact: Erik Chevrier, [B]ad Trucks Coalition Coordinator, erik AT uberculture DOT org